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Building   dur rakhna, budhape mein bhi jawani   budhape mein bhi jawani ka josh banaye rakhna, muscle

 stay Young – Jeevan 75 Food Pill
                            My Daily Protein shake
 “Bus itna sa khaana – 211 bemario ko
             “Bus itna sa khaana – 227 bemario ko dur rakhna,
 company’s   ka josh banaye rakhna. Marzi aapki –   ka zor dikhate rehna. Marzi aapki – kyunki waqt rukta


            nahi, umar ghatti nahi, amar aaj tak koi hua nahi.“
 kyunki waqt rukta nahi, umar ghatti
 nahi, amar aaj tak koi hua nahi.”
 leadership   diseases, disorders, disabilities and symptoms,



 helping them live a full quality life lifelong.
 Jeevan  75  offers  convenience  of  one  food  pill
 with breakfast. There is no other product that
 across geographies through   helps provide 75 essential micronutrients in a

 greater convergence.  single food pill, yet another innovative first from
 Deccan Healthcare.





 DHC’s successful collaboration with business partners   Aging youth is the victim of obesity. Desire to look good is on its peak
 is resulting in the company’s FMCH products being   at this point of time. Obesity can be a cause of disease that is not
 accepted across the globe including USA and   the only concern, but it effects on looks and acceptance in the
 Europe. Establishing on this we carved to expand   society are cause of greater concern. The noise on weight management
 our own geographic foot print into Kenya; Tanzania;   is at its peak so are the recommended solutions. In this clutter, DHC’s
 Mozambique, USA and UK.   scientifically proven low calorie meal is “Stay Young Slim Meal”. We
         all know that for normal active youth 2000 kcal is required a day,
 To address the growth ambition and mark, we plan to   excess calories cause obesity. If one is over-weight without any
 serve global geographic areas by launching country   medical reason then probably the consumption of calories is more
 specific DHC-Kenya; DHC- Tanzania; DHC-USA DHC-  than the burning of calories. Here, solution is obvious, reduce calorie
 UK. Collaboration with  strong local distributors  in   intake or burn more or do both. This is easily said than done.
 Kenya – Tropikal brands and in Tanzania – Zenufa
 pharmaceuticals will speed up the market entry, save   Protein malnutrition or protein deficiency is another   We discovered quinoa a high protein, slow carb containing
 time and cost. The registration of 50 products under   serious issue, if there is less awareness of its medical   super food. We fortified this quinoa with moong dal; and other
 brand Stay Young is in pipeline and export is expected   consequences and no  corrective steps are taken   75 vital essential micronutrients with special garcinia to make
 by January 2018.  towards  this  issue,  it  is  expected  that  90%  of  the   a complete low-calorie approx. 240 kcal meal now available
 millennial new-age population will suffer from   in market as “Stay Young Slim Meal”.  4 meals a day
 This revenue vertical is expected   this  deficiency  at  some point.  There  is  plethora    fill up your stomach / calm down your hunger
 of protein products in the market. The protein market
 to contribute InR 25 crores in   is estimated to be close to INR 4 billion growing    pangs and give just 1000 kcal, 50%
         than what you need. So, regular
 turnover in first year of sales.  at 10%.   intake of Stay Young Slim Meal
         with same or little more calorie
 Most of the protein products are targeting children   burning efforts is the safest way
 We are health insurers of the future  where the influencer is the mother or father.   to eat healthy and bring your weight to
 India  is  a  country  of  baby  boomers  and  the   Today, every child is forced, convinced, cajoled to   your desired level. The benefits of stay young
 millennial generation consumers are the emerging   consume protein. But the moment these children get   slim meal are galore; the risks nil if you have
 consumers today, who have a great need for   independent and start taking their own decision on   the goal to reduce weight.
 FMCH products. Now, DHC’s target consumer is   the food to consume, protein intake takes a back seat.
 this 24x7 stressed generation. We have identified   Stay  Young  My  Daily  Protein   A gradual start is expected with Stay Young
 wellness needs through  an extensive 100000  plus   Shake is the product for this   FMCH products as they revolutionize the mind-
 consumer research and mapped them into 52   youth.   set and disrupt the norms. But we expect that
 wellness goals. Innovative FMCH products to serve   once consumed the results will stand testimony
 these  wellness  goals  under  the  brand  Stay  Young   This  special  formulation  to further demand. Highest level of consumer
 have been introduced/launched. DHC’s website    provides  RDA  of  protein  plus   engagement on social and digital media has
 www.stayyoungstore.com is specially designed for   75 essential, vital nutrients   started to boom demand for this brand.
 these trendy consumers.   which no other protein product
 provides. It is a wholesome   We help consumers – “Stay Wow Lifelong”
 There are 3 leading-edge products specially designed   food for the youth. Two spoons   We engage patients with chronic indications such as diabetes,
 for our target consumers, the “Jeevan 75 Food   with tea, coffee, water, milk,   hypertension  and  heart  disease  to  promote that  these  diseases  are
 Pill” is the unique product that helps these calories   juice is enough to help meet   strongly affected by behaviours such as stress, diet and exercise.
 conscious and nutrient starved youth meet required   RDA of protein and 75 essential   Managing these diseases in cost-effective ways require increased
 daily amount (RDA) of 75 known micronutrients   nutrients. DHC’s leading-edge   focus on long-term behavioural change on what to eat to prevent
 that include bio nutrients; vitamins; minerals; amino   formula that again is a first of   diseases or reduce their potential ill effects that reduce quality of life.
 acids. These 75 micronutrients protect them from 211   its kind in the world.
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